Free Self-Assessment Tool
Free Business Health Check India —
36-Point SME Diagnostic Checklist
Complete this 36-point checklist across 6 business domains in 30 minutes. Know exactly which areas of your business need attention — before committing to any consultant or solution.
Talk to an IBEAN specialist about applying these insights to your business — personalised advisory, not just information.
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Why Start Here
Most Business Problems Are Diagnosed Too Late — or Wrong
A business health check is the fastest way to move from "something isn't working" to "here's what needs to change first." The 36-point checklist below gives you a directional view across all 6 business domains. Where you fail more than 2 checks in a domain, that domain is your priority constraint.
For a scored, benchmarked assessment with root-cause analysis and a prioritised 90-day action plan, IBEAN's structured Level 1 Diagnostic takes 2–5 hours and is conducted by a domain expert.
Financial Health
Finance Score
Gross margin ≥ 25% for manufacturing, ≥ 40% for services
Cash conversion cycle < 60 days
Debtor days < 45 days
Monthly management accounts (P&L, balance sheet, cash flow) available within 5 business days of month-end
Working capital ratio (current assets / current liabilities) > 1.3
No payroll delays in past 12 months
If you answered No to 2 or more items above, Financial Health is a primary growth constraint.
Operations
Operations Score
Core processes documented (at least SOP for top 5 processes)
Production/delivery metrics tracked weekly (OEE, on-time delivery, quality rate)
Key-person dependency: business can function for 4+ weeks without founder present
Vendor concentration: no single supplier > 40% of critical inputs
Customer concentration: no single customer > 30% of revenue
Inventory ageing reviewed monthly
If you answered No to 2 or more items above, Operations is a primary growth constraint.
Sales & Market
Market Score
Revenue growth ≥ 15% year-on-year (inflation-adjusted)
Sales pipeline tracked with defined stages and conversion rates
Customer acquisition cost (CAC) calculated and declining or stable
Net Revenue Retention (NRR) > 90% for service businesses
At least 2 active new customer acquisition channels
Pricing reviewed and adjusted in past 18 months
If you answered No to 2 or more items above, Sales & Market is a primary growth constraint.
People & HR
HR Score
Attrition rate < 15% for non-seasonal staff
All employment contracts in place and compliant with applicable labour laws
PF, ESIC, TDS on salary filings current
At least 1 second-in-command per critical function
Annual performance review process in place
Succession plan documented for top 3 roles
If you answered No to 2 or more items above, People & HR is a primary growth constraint.
Compliance & Governance
Compliance Score
GST filings current (no pending notices)
Income tax returns filed for past 3 years
ROC filings current (for companies)
UDYAM registration obtained (if MSME-eligible)
All sector-specific licenses current (FSSAI, BIS, drug licence, etc.)
DPDP Act 2023 data processing obligations reviewed
If you answered No to 2 or more items above, Compliance & Governance is a primary growth constraint.
Technology & Digital
Digital Score
Accounting software in use (Tally, Zoho, or equivalent)
Business data backed up (daily automated backup, off-site or cloud)
GSTIN and banking accessible to at least 2 authorised personnel
Customer and vendor database maintained in a structured system (not just WhatsApp)
Website functional and mobile-responsive
Basic cyber hygiene: MFA on banking/email, no shared passwords
If you answered No to 2 or more items above, Technology & Digital is a primary growth constraint.
Reading Your Results
What Your Score Means
Count your total "Yes" answers across all 36 checks.
30–36 Yes
Healthy
Your business has strong fundamentals. Focus on growth strategy and market expansion. Consider an investor readiness or export readiness assessment for your next stage.
18–29 Yes
At Risk
Significant gaps exist. Identify the 2 domains with the most "No" answers — these are your priority constraints. A structured IBEAN diagnostic will tell you the root cause and fix sequence.
< 18 Yes
Critical
Your business has structural vulnerabilities. This typically means a revenue plateau or declining margins is already visible. A Level 1 Diagnostic is strongly recommended before any growth investment.
This self-assessment is directional. For a scored, benchmarked report with specific root-cause analysis and a prioritised action plan, book a structured IBEAN diagnostic.
Book a Structured Business Health CheckBeyond the Checklist
What a Structured IBEAN Diagnostic Adds
The 36-point checklist above is a starting point. An IBEAN Level 1 Diagnostic takes 2–5 hours and adds four things the self-assessment cannot provide:
Industry Benchmark Scoring
Your scores compared against 500+ SME assessments in your sector. You know if your Finance Score of 62 is average, below-average, or critical for your industry.
Root Cause Identification
The checklist tells you what is wrong. IBEAN's diagnostic tells you why — and why fixing symptoms without root causes wastes time and money.
Prioritised Action Sequence
10–15 specific actions, ranked by impact and feasibility. You know what to fix first, not a list of 50 equal-priority recommendations.
Outcome Tracking at 6 and 12 Months
IBEAN follows up to verify what was implemented and quantify the business impact. Accountability built into the engagement.
IBEAN vs Self-Assessment
Frequently Asked Questions
Business Health Check — Questions
Business Health Check — Questions
Additional questions? Contact the advisory team
Ready for a Scored, Expert-Led Business Health Check?
2–5 hours. Fixed fee. Prioritised action plan delivered within 5 business days. Book your Level 1 Diagnostic today.